What Brands Does Kylie Jenner Own?

Kylie Jenner's business empire is seriously impressive. She first made waves with Kylie Cosmetics, which launched with those iconic lip kits back in 2015. The brand exploded, and she later expanded into full makeup lines, skincare with Kylie Skin, and even baby care products through Kylie Baby. Then there’s Kylie Swim, her swimwear line that dropped in 2021—though it got mixed reviews for quality. She’s also co-founder of Kendall + Kylie with her sister, selling apparel and accessories. What’s wild is how she leverages her social media presence to turn every launch into an event. Even when critics dismiss her ventures as 'just influencer brands,' she keeps proving them wrong by scaling everything into massive success.

One thing I admire is how she pivots. After selling a majority stake in Kylie Cosmetics to Coty, she stayed creative, like rebranding her skincare line to feel more luxurious. And let’s not forget her collaborations—like the Savage x Fenty lingerie partnership. Whether you love or hate the Kardashian-Jenner machine, you can’t deny Kylie’s knack for turning her name into a multifaceted brand. It’s less about the products sometimes and more about the experience she sells—like owning a piece of that glam lifestyle.