Why Is 'I'M His Mate Not His Choice' Popular In Paranormal Romance?

I thought Jace was it for me. My best friend. My first love. My mate. He promised me prom night. Promised me forever. But all it took was one moment— For everything to fall apart. Rejected and broken, I was still forced to serve as the maid nobody noticed. Not even the boy who once swore he loved me. How stupid was I… To think I could ever be enough for the new Alpha. But Fate? She doesn’t knock. She kicks the damn door down. "— and you, gather your things, you're coming with me!" The Lycan King said, his eyes locked on mine. Cold and frightening like the stories that were being told of him. He didn’t even blink. Why me? I was merely doing my maid duties, serving the Lycan King who was being hosted by Alpha Jace. How did I become the subject of their conversation? How did I go from Jace’s nothing— To the Lycan King’s next target? What now, oh Goddess? From heartbreak to something worse? Or maybe… just maybe… something I never saw coming.

His hand wrapped around my throat in claim, as he pinned me against the cold stone wall. “You’re mine,” he growled, his breath hot against my lips. “Every breath and every heartbeat you take. Mine.” But his nephew’s voice echoed in my mind: “You deserve better than a man who treats you like furniture.” I never wanted this bond. Alpha Zane forced me into a contract marriage—bear him an heir, then disappear. He made it clear I’m nothing more than a child-bearing vessel. A servant elevated to Luna only because the Moon Goddess cursed us both. But his nephew, Kaius, sees me differently. He’s kind where Zane is cruel. Gentle where Zane is possessive. He offers me everything my mate hides from me: respect, partnership, freedom. The problem? My body responds to Zane’s dominance even as my heart breaks from his coldness. And the more Kaius shows me what love could look like, the more dangerous this becomes. Because Zane may not love me—but he’ll destroy anyone who tries to take what’s his. Even his own family. Torn between the mate who owns my soul and the man who sees it—which desire will damn me first?

Jolene Falls She was the daughter of a warrior. She had everything growing up, being best friends with the alpha's daughter, having been in love with her best friend's brother, Seth, the future alpha for years. But when he returns from college with a fiance, the same day she finds out he was her mate, he rejects her cold heartedly without looking back. With a broken heart, she leaves the pack to leave with her aunt in the neighboring pack. Six years later, she is now a teacher and returns to her old pack, as a grade school teacher. What are the odd that she the the teacher of the alpha's daughter. Also he parents arranging for her to marry the beta of the pack without knowing the truth of everything. She and Seth cross paths, shattered bonds begin to rekindle. Will she give in and forget the pain he caused?

[WARNING: This book contains some strong language and depictions of sexual scenes that may not be suitable for younger readers!] {Prequel to 'My Possessive Alpha; Dawn Of The True Blood'} ~ ~ Yumi, 21, is one of those ignorant humans who unlike belonging to a Pack, have little knowledge of those chilli-hot shifters she's often around. When she suddenly receives a distress call from a night club, she hurries to her friend's aid, coincidentally encountering Henry Slater. "I met him...I spoke to him...he helped me...he spoke to me" Henry Slater is the Alpha of Black Forest Pack, the largest and strongest wolf pack in the world. He's a wealthy bachelor and a 'man whore', infamous for his impeccable taste in women. So why is he drawn to this plain human who dares to see him as an enemy? After his first encounter with the only woman who ever shows resistance to the hypnotic bind of his magical orbs, he can't get her presence out of his mind! "Mine...my Mate" Will he ever concede to the Moon Goddess's wish to mate him with such a weak human?

This isn't your usual love story. It is filled with blood and betrayal. It is filled with passion that cannot be tamed. If you have the stomach for it then this is for you. Being the alpha's daughter meant you get to live life the way you want. Well, that wasn't the case of Cella Ardentis who only knew life inside the castle and had never stepped out of it until she ran away after the supposed betrothal to an unknown alpha. While on the run she is ambushed by the assassins sent by her father to kill her but she is saved by a mysterious man who happens to be her mate– Aeden Virell but she rejects him. Fate had a plan for the two star-crossed lovers as they leave the wolf world behind into a new world totally different from the one Cella has known. Here, Aeden knows way too much and as they get closer trying to navigate the new life together– curses, prophecy, even lies arise to pull them apart. Will they be strong enough to let love guide them or give in to the stormy fight? A dark, thrilling romance where desire burns hotter than blood.

Lira has spent her entire life believing that fate would one day reward her suffering. As the daughter of a low-ranking family in her pack, she endured years of humiliation and rejection while waiting for the moment she would finally be claimed by her fated mate Alpha Kael, the powerful leader of her pack. But on the very night she is meant to become Luna, Kael publicly rejects her before the entire pack and chooses another woman instead. Broken and disgraced, Lira flees into the forest, only to cross into the territory of Alpha Darius,the ruthless and feared rival Alpha known for crushing anyone who threatens him. Everyone expects Darius to kill her. Instead, he claims her. Forced into the enemy Alpha’s fortress, Lira finds herself trapped by a mysterious bond far stronger than the one she once shared with Kael. Determined to escape, she resists Darius at every turn, but the closer she gets to him, the more she realizes there is something unusual about their connection something dangerous enough to change the balance of power between packs. As tensions rise and secrets surrounding Lira’s true identity begin to surface, Kael starts to regret his decision and demands her return. But Darius refuses to let her go. Caught between betrayal, desire, and a fate she never expected, Lira must decide whether she will continue living as the weak girl everyone underestimated… or rise into the powerful woman she was always meant to become. In a world ruled by dominance, loyalty, and survival, love may become the most dangerous weakness of all.